“.手机”介绍 ( .CELL (Chinese IDN) introduction)

        “.手机”作为一款中文的顶级域名,完全符合中文的语言习惯、审美标准、法律规范,以及文化,更加贴近用户习惯。据工信部网站公布的数据显示,截止2014年1月,移动互联网用户总数达到8.38亿户,在移动电话用户中的渗透率达到67.8%;移动互联网接入流量1.33亿G,同比增长46.9%,户均移动互联网接入流量达到165.1M,其中手机上网流量占比提升至80.8%,月户均手机上网流量达到139.3M。而截止到2014年5月底,中国的手机用户数量已达到12.56亿人,在世界上遥遥领先,对于以面向移动互联网为主的中文域名有着极大需求。


        因此,“.手机”顶级域名能够为汉语人群在因特网上开辟了更具多样性的域名空间,并提供新的机遇给那些无法在现有顶级域中获得其想要的域名的用户。同时,“.手机”顶级域名的推出,也将给中文互联网及移动互联网用户提供更大的机遇,尤其是对手机应用的传播和发展具有得天独厚的优势。



As a full Chinese gTLD, .手机(.xn--kput3i,cellphone Chinese IDN)totally meets the culture, language habit, aesthetical standard, laws and regulations among Chinese speakers. According to the statistics from MIIT (Ministry of Industry and Information Technology of the People’s Republic of China), mobile internet users in China has reached 838 million by January 2014. Mobile internet flow reached 133 million GB, which raised 46.9% year-on year; Mobile internet flow per person has reached 165.1 MB, 80.8% of which is cellphone internet flow.Cellphone internet flow per person has reached 139.3 MB. By the end of May 2014, cellphone users has reached 1.256 billion, which is far ahead from other countries. The demand for Chinese IDN domain name specialized for mobile internet is extremely large.


Therefore, gTLD .手机 (xn--kput3i.cell Chinese IDN) could expand more diverse domain space on the internet for Chinese speakers. Also it could give new opportunity to those who could not obtain ideal names in existing TLDs. gTLD .手机 will bring great chances to Chinese internet and mobile internet users, especially to the spreading and development of mobile Apps.


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